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Webinar: CRM Trends 2022 – Back to the Customer

Webinar: CRM Trends 2022 – Back to the Customer

The year is already in full swing. And one thing is for sure: the marketing industry is not standing still either. Quite the opposite actually. Many revolutionary developments are currently shaping...

Lunch Break Sessions 2021 – Maximize Your CLV!

Lunch Break Sessions 2021 – Maximize Your CLV!

Customer Lifetime Value forecasts (predictive CLV) are only for data science or the BI department? Far from it!Why the (future) CLV is so relevant, how you can set it up easily and quickly and how...

Highlights of touchpoints digital 2020

Highlights of touchpoints digital 2020

Let the Marketing Flywheel Spin The platform economy has a firm grip on the world of retail and e-commerce companies. Direct customer access is becoming increasingly difficult and expensive. Margins...