Concentrated Knowledge for Successful Customer Relationships

Browse through our latest blog posts, case studies, best practices, and exciting videos and learn how to maximize your customers’ lifetime value successfully.

CRM Quiz

CRM Quiz

How Good Is Your CRM? Take the Quiz and Find Out in a Few Minutes! Are you a true CRM hero, just on a good path or do you need to invest a little bit more to make some improvements? Strategy: Is...

#6 Mark Ralea – Managing Director Stylebop

#6 Mark Ralea – Managing Director Stylebop

“Relationships Are Not Built with Companies, They Are Built with People” There are probably only a few marketing experts who start in the gaming sector, then sell beauty products and end up in the...

Heroes of CRM Conference 2018

Heroes of CRM Conference 2018

Special Moments Will Be Remembered In the light of today’s platform economy, building long-term customer relationships is a critical success factor. It’s significantly more favorable than acquiring...

#2 Andre Alpar – Online Marketing Expert

#2 Andre Alpar – Online Marketing Expert

“If you play, you have to play to win” For the second edition of our podcast, we won over Andre Alpar, one of Germany's thought leaders in search engine optimization and content marketing. Besides...

3 Ways to Segment Your Customers

3 Ways to Segment Your Customers

Personalized marketing, including the targeted address of individual customer groups, are issues that concern everyone in marketing day in and day out. However, the question is...