Activate Your
Customer Data
Increase Engagement and ROI With a Customer Data Platform
Use detailed 360-degree customer profiles
Activate real-time data for more engagement
Increase efficiency and profitability in CRM
Untapped Customer Data: Wasted Time and Money
Data in Silos
No comprehensive customer
views
Dependence on IT
Data processing requires IT support
Low Engagement
Dissatisfied customers and poor KPIs
“91% of consumers prefer brands that remember who they are, recognize their interests and offer recommendations that are relevant to them personally.”
– Accenture 2018
Customer Data Platform:
More Efficiency and ROI
Centralized Data
Centralized 360-degree customer profiles
Activation by Marketers
Easy segmentation and personalization
High Engagement
Loyal customers and improved conversion rates
Real-time personalization “can boost sales by 15 to 20 percent.”
– McKinsey & Company 2017
Welcome to CrossEngage
CrossEngage is a Customer Data Platform, complete with high-performance customer engagement features.
Data Integration
Integrate all your data sources whether they’re CRM systems, data warehouses, web-tracking solutions or channel-specific marketing tool responses.
360° Customer Profiles
Draw on comprehensive 360° customer data profiles that marketing personnel can access directly without the need for any support from IT.
Customer Segmentation
Create customer segments in a matter of minutes with immediate feedback on how large they are, and plan campaigns with efficiency and precision.
Cross-Channel Campaign Management
Tailor campaigns to customer segments while accounting for each customer’s individual preferences regarding channel, time and content. CrossEngage even lets you use customer behavior as real-time trigger for your campaigns, so you can respond to customer needs and desires instantly.
Our Stories feature provides an intuitive interface to automate campaigns and shape individual customer journeys.
Creating templates and personalized messages for different channels is straightforward with CrossEngage.
Integrations
Integrate every marketing channel you need, including email, push notification, SMS, WhatsApp, Facebook, programmatic advertising, direct mail and much more.
Certifications and Awards
Cool Vendor in Multichannel Marketing
Listed as one of four “Cool Vendors in Multichannel Marketing” by Gartner in 2018.
Certified as a RealCDP by the CDP Institute
CrossEngage fulfills all of the Customer Data Platform Institute’s RealCDP criteria.
Best Customer Communication Tool
Awarded “Best Customer Communication Tool” 2019 by the E-Commerce Germany Awards.
Cross-Channel Campaign Management
Tailor campaigns to customer segments while accounting for each customer’s individual preferences regarding channel, time and content. CrossEngage even lets you use customer behavior as real-time trigger for your campaigns, so you can respond to customer needs and desires instantly.
- Our Stories feature provides an intuitive interface to automate campaigns and shape individual customer journeys.
- Creating templates and personalized messages for different channels is straightforward with CrossEngage.
Integrations
Integrate every marketing channel you need, including email, push notification, SMS, WhatsApp, Facebook, programmatic advertising, direct mail and much more.
“The CrossEngage customer data platform is open and integrates perfectly with the data systems we already use. It is precisely this adaptability that we need for our digital transformation.”
– Jan Große-Kreul, Head of Technology & Analytics, AGS
Our Clients Include
