Press
About CrossEngage
CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.
The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys. A team of experts supports brands in realizing a customer-centric approach from onboarding to growth to ensure the success of every client. To meet rising consumers’ privacy and legal expectations, CrossEngage fulfills the highest security and privacy standards. The software vendor hosts all data in the European Union and works with renowned security and privacy experts.
With 70 employees in Berlin and Hamburg, CrossEngage serves industry-leading companies such as Deutsche Bahn, Peek & Cloppenburg, Porta, Scout24, and Shop Apotheke.
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Founders
Dr. Björn Goerke
Co-CEO
Dr. Björn Goerke is Co-CEO of CrossEngage and responsible for corporate development. He has been focusing on data science for 15 years and has made it his mission to bring this topic into the corporate landscape. He holds a Ph.D. in quantitative marketing from the University of Kiel.
Manuel Hinz
Co-CEO
Manuel Hinz is Co-CEO of CrossEngage and an experienced entrepreneur, consultant, and manager with a track record of leading several e-commerce startups from the initial setup to a successful exit. He worked, among others, for DailyDeal (exit to Google), Toroleo, and Scarosso. Beyond his operational experience, he advises Earlybird Venture Capital and eTribes Connect.
Dr. Dennis Proppe
Chief Technology Officer (CTO)
Dr. Dennis Proppe is Chief Technology Officer of CrossEngage and responsible for the product development and delivery of the vision. He has 15 years of experience in machine learning and has been building AI and engineering teams for ten years. He holds a Ph.D. in Marketing and Statistics from the University of Kiel.
Dr. Markus Wuebben
Chief Marketing Officer (CMO)
Dr. Markus Wuebben is Chief Marketing Officer of CrossEngage and a marketing veteran for data-driven applications. For Rocket Internet, he developed a solution for multichannel campaign management that was used by more than 70 companies in 20 countries. Moreover, he was Customer Management Director at EPIC companies as well as Head of Industry Promotions at Arvato/Bertelsmann. He holds a Ph.D. in Data-Driven Marketing from the Technical University of Munich.
Press Releases
CDP meets AI: CrossEngage and GPredictive Join Forces
Berlin/Hamburg, September 24, 2020 – The customer data platform provider CrossEngage and GPredictive, provider of a customer prediction platform, are joining forces to unite the best of both worlds...
CrossEngage Welcomes Atelier Goldner Schnitt as New Client
Leading Fashion Retailer Atelier Goldner Schnitt Synchronizes Its Marketing Channels with the CrossEngage Customer Data and Engagement Platform Berlin/Münchberg, November 26, 2019. Germany’s leading...
CrossEngage Welcomes acardo as New Client
Couponing Specialists acardo Enhance Their Technology Stack with the CrossEngage Customer Data and Engagement Platform Berlin/Dortmund, October 31, 2019. Germany’s leading customer data platform...
CrossEngage Closes Series A Financing Round
Deutsche Bahn, HelloFresh, Hertha BSC, and Karl Lagerfeld Rely on Berlin Marketing Technology Existing and new investors participating in the financing round Loyal existing customers...
European Customer Data Platform Vendors Lead Industry in New Direction
PHILADELPHIA, PA, July 11, 2018 – European vendors in the soon-to-be €1 billion Customer Data Platform (CDP) industry are leading its transition to more integrated solutions, according to a study...
CrossEngage Named a Cool Vendor in Multichannel Marketing by Gartner
Leading Analyst Firm Selects Innovative Marketing Companies Berlin, May 18th 2018. The Berlin-based customer data and engagement platform CrossEngage today announced it has been included in the list...
Press Coverage
April 12, 2022
„Recharge Days“: Berliner Startup schenkt Team 26 zusätzliche Urlaubstage
February 10, 2022
WasHeldenTun Podcast – Folge 181: Dr. Markus Wübben / CrossEngage
February 10, 2022
Different Podcast – Datengetriebenes Marketing: Wie Erfolg aus Daten kommen kann | Different #28: Markus Wübben
January 24, 2022
HORIZONT Online – “Diesen 5 Marketing-Profis sollte man auf Twitter folgen, von Dr. Markus Wuebben”
December 21, 2021
Onlinemarketing.de – “Cookiecalypse und Admageddon? ‘Datenschutz first, Advertiser second'”
December 12, 2021
D3con – “Live-Podcast mit Outfittery-Gründerin Julia Bösch”
November 20, 2021
OMR – “Die 5 besten Customer Data Platforms (CDP)The Marketing”
November 8, 2021
The Marketing Transformation Podcast – “CRM Spezial live bei den Heroes of CRM”
November 2, 2021
Basicthinking.de – “Digitale Berufe: Was macht ein CMO?”
September 20, 2021
Tech & Trara – “Wie kann Marketing nicht nur profit-, sondern auch kundenorientiert funktionieren? Mit Dr. Markus Wuebben”
May 24, 2021
OMR Education Podcast – “Was ist der neue Tesla der Online Marketing Disziplinen? Mit Dr. Markus Wuebben”
March 9, 2021
Initiative for Applied Artificial Intelligence – “AI Startup Landscape 2021”
February 23, 2021
Alldus – “AI in Action: Dennis Proppe, Chief AI Officer at CrossEngage”February 18, 2021
W&V – “Flywheel Marketing: Was ist dran am US-Hype?”
January 28, 2021
etailment – “CrossEngage bringt das Flywheel in Schwung”
November 23, 2020
Horizont – “KI sagt, was der Kunde wirklich will”
September 24, 2020
W&V – “CrossEngage und GPredictive fusionieren”
September 4, 2019
Der Bank Blog – “Der Einfluss der Plattformökonomie auf die Kundenbindung”
January 31, 2019
WiWo Gründer – “CrossEngage: Millioneninvestment für Marketing-Spezialisten”
October 8, 2018
Digital Commerce – “CrossEngage – Damit Kunden kommen, um zu bleiben”
July 12, 2018
CMSWire – “How to Build the Right Team for Cross-Channel CRM and Marketing”
November 2, 2017
WirtschaftsWoche – “CrossEngage: Fünf Millionen Euro für gezieltes Marketing”
September 6, 2017
Online Marketing Rockstars – “Kümmert Euch um Eure Bestandskunden, statt dauernd mit Dynamit nach neuen zu fischen!”
April 20, 2017
ADZINE – “Mehr Plan im Cross-Channel-Marketing”
April 7, 2017
Horizont – “Martech-Start-up: Cross Engage gewinnt Deutsche Bahn als neuen Kunden”
July 14, 2016
ExchangeWire – “Marketing Clouds’ Data Models Make Them Slow: Q&A with Manuel Hinz, CEO, CrossEngage”
May 18, 2016
StartupValley GründerTalk – “CrossEngage: Cross-Channel Marketing Plattform”